Porsche motorhome
- Double 2 for Porsche
- Europe roadshow
- Design and production follow-up
For two years, the Showroom Porsche is crisscrossing the country, reaching out to a public wild about automobile elegance. The motorhome is a variable, functional setting welcoming visitors to the world of this legendary stable as it presents two of its new models: a conventional car and a hybrid.
The road show was an opportunity to propose a comprehensive service dedicated to a world of prestige and excellence. A meticulous design followed by refined, rigorous production provided the brand with a tailor-made, revisited pop-up reflecting its ultra-deluxe positioning. The functional, refined set-up is shaped by the elegance of the design, clean graphic lines and noble materials.
- 100 m²
- 2017 – 2 years
- Event, pop-up store, brand experience, showroom